JJs Sport Fishing, LLC

JJs Sport Fishing, LLC

Home of the Reel Keel: the ONLY lure with a keel like a Sail Boat and Live Fish Skin Appearance

Over 400 members from the NAFC have tested the REEL KEEL and it was given an excellent 85% approval rating.

JJs Sport Fishing is proud to announce that we are the Offical Texas Distributor of KIKO Fishing Inc’s, Reel Keel Fishing Lure. The Reel Keel is the only lure out there with an embedded keel that will prevent the lure from spinning. Hand-crafted in Canada with parts provided from America the Reel Keel lure is like no other lure and is truly a North American Product. The simple truth is that the Reel Keel is the most unique and versatile lure ever designed and here is why:

• It has a Keel for spin stabilization and a full body flashing spoon.
• It floats and has excellent top water action of an injured baitfish.
• It dives and swims to multiple levels and you control the depth.
• It’s the only lure that “Walks The Dog” under the water.

The Reel Keel has introduced an entirely new way to fish. Actually, instead of calling it a lure, we like to call if a "Fishing System." It doesn’t matter if you are a novice or a pro, the patented Keel system will ensure that you catch the fish you are hunting for every time. No fish finders, no unnatural lure features or tricks needed, just cast the lure out there and reel in the big one.

If you want technical information on what make the lure work, stop by our Using – Keel System page for more information about the Reel Keel and what it can do for you.

If you look to the right side of this page, you will see a series of e-books we are putting out written by long time fisherman and Senior Pro Staff Reel Keel Wilson. In his series of e-books, he will talk about the best ways to use the Reel Keel, share fishing stories and his favorite recipes from the outdoors.

So what are you waiting for? Start the fishing experience of a life-time by stopping by our online fishing store to pick out your favorite color for your next fishing trip. Don’t hesitate to contact us with questions, comments, additional information or dealer inquires. Remember always boat and fish safely with a license, and bait your fishing rod's line with one of the top fishing lures in the world: The Reel Keel!

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